Purple is the official color of the Alzheimer's movement.
Change your profile picture to raise awareness.
Get your purple gear.
Use these hashtags to join the conversation.
Be part of our gallery by sharing a photo on Instagram or Twitter using the hashtags #ENDALZ or #MyAlzStory. Follow us at @alzassociation to stay tuned in to all the ways you can take action in June.
The heroes below are sharing their Alzheimer's stories to raise awareness this June. Get inspired by their passion and commitment to make real change. Then join them by sharing your story on social media with #MyAlzStory and #ENDALZ.
"Before my mom lost the ability to speak, one of the most telling encounters was when she asked me how long I was in town for, when I live a mile away."
— Tony Hawk, professional skateboarder and Alzheimer's champion
"To hear the frustration in my dad's voice — not knowing what was going on with this woman he was married to for 50 years — was just as heartbreaking as realizing my mom was starting to suffer from dementia."
— Timothy Omundson, actor and Alzheimer's champion
"You never think something like Alzheimer's is going to land on your doorstep until it does; it lands right in your lap. You need to pay attention to the warning signs."
— Katie Lowes, actress and Alzheimer's champion
"My Mom, who is Dad's primary caregiver, is a hidden hero. All caregivers are."
"I will spend the rest of my life trying to help find a cure."
"The power is in the present. You can carry on loving somebody in that given moment."
Get involved today - because your brain is worth saving!
(It's small, but it's mighty.)
The Longest Day® is all about love. Be part of the global movement to help end Alzheimer's.
Throughout June, new Lyft users receive a $5.00 credit and $5.00 is donated to the Association with code ENDALZ.
Use your voice to increase federal research funding and make Alzheimer's a national priority.
We are eBay's featured charity from June 18 to June 25. Donate at checkout.