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Businesses are going purple in June!


Cho’s  - Try the purple Milagro Margarita all month long.  A portion of the sales will go the Cho’s Walk to End Alzheimer’s® team.

Sedona Taphouse –  We are Sedona Taphouse's charity for JUNE's "Steak Night Out for Charity!" During lunch or dinner, you can get their 8 oz. Black Angus Flat Iron Steak for only $6 (normally $16) and they will donate $1 to help support the Alzheimer’s Association Central and Western Virginia.  Fine print: You must dine in, purchase a beverage and only 1 per person.

Pearl’s Bake Shoppe – On The Longest Day®, June 21, Pearl’s will have a special purple cupcake AND donate 30% of the proceeds from the day to The Longest Day.

Travinia – On June 13, dine at Travinia and the restaurant will donate 10% of the proceeds to The Longest Day.

The Rooftop - June 14 (above Smoked Kitchen) in Crozet will be hosting ROCKIN' THE ROOFTOP with the Buzzard Hollow Boys on June 14.

Tin Whistle - June 7 Trivia Night.

Concert at The Ante Room on June 15 featuring:
David Tewksbury-solo act
Brianna & Matthew-Duet
Paulio Emilio Franco-Solo act
Curtis Prince and the Clairvoyants-Band

Tom Sox Baseball - June 16

All You Can Eat Pancake Breakfast at Chiles Peach Orchard in Crozet - Saturday June 17, 9:00am - 11:00am (all proceeds donated to The Longest Day)

Roanoke - Watch for the Wells Fargo Building downtown to turn purple on June 1.

Chipotle in Roanoke - June 19

Blacksburg - The Crossings at Blacksburg is sponsoring a Chili Cook Off on June 21 from 12:00-2:00 PM with all proceeds to help benefit The Alzheimer’s Association. The event will be open to the public and entry costs $2.00 per person. If you are interested in taking part as a chili contestant please contact Jessica Cohill at 540.317.3463 before June 19th. 

Harrisonburg - White Oak Lavender Farm and The Purple WOLF Winery on June 21

Chili's - June 21



A portion of the proceeds from the sale of Alzheimer's: A Crash Course for Friends and Relatives will be donated to our chapter when the book is purchased online.
Click here to learn more and/or purchase the book.

In this moving and accessible book, author Mary McDaniel Cail offers step-by-step instructions for comforting friends with Alzheimer's disease, and for supporting family members who provide ongoing care. Compelling, true stories illustrate the challenges of the disease: from Velma, an Arkansas sharecropper's daughter, to Willa, a physician once nominated for Surgeon General, and many more. Cail uses insightful anecdotes and "do and don't" guides to demystify how Alzheimer's disease advances and show what friends can do to help.
Filled with practical and empowering advice, Alzheimer's: A Crash Course for Friends and Relatives is essential reading for friends and loved ones, as well as concerned professionals and community members.

Book Club Discussion Questions

About the author:   Mary Cail has been a longtime support group leader for the Central and Western Virginia Chapter of the Alzheimer's Association.  She is a caregiver to her parents, both of whom suffer from memory loss.  We are pleased to partner with her in promoting a book aimed at helping caregivers and those with Alzheimer's disease feel less isolated.

Endorsed by:

 Barry Petersen, caregiver and CBS News Correspondent
 David Hyde Pierce, Emmy Award-winning actor and Alzheimer’s    Advocate
 Ben Sherwood, President of ABC News
 Gary Small, MD, Director, UCLA Longevity Center
 Lisa Gwyther, Duke Family Support Program
 Sam Gandy, MD, PhD, Mt Sinai Center for Cognitive Health
 Steven DeKosky, MD, former chair, Alzheimer’s Association    Scientific  Advisory Council
 Midwest Book Review


Alzheimer's Association

Our vision: A world without Alzheimer's disease®.
Formed in 1980, the Alzheimer's Association is the world's leading voluntary health organization in Alzheimer's care, support and research.