2014 Advocacy Forum Program

Monday, April 7

4-6 p.m.

Welcome and Opening Session
Effective Advocacy — Staying Focused in Turbulent Times

In 2013, we marked 25 years of Alzheimer’s advocacy. We return one year later, and despite difficult political times, our movement is stronger and more determined than ever to make Alzheimer’s a national priority. Join us as advocates from every state of our great nation share their stories of policy victories, and we learn the many ways Alzheimer’s advocates work to make a difference.

6:30-7:30 p.m.

So You Came to Washington, D.C. — Now What?
What’s it like to meet with a member of Congress? Why is the Advocacy Forum so important? How can I be the most effective Alzheimer’s advocate? These are questions many first time attendees of the Advocacy Forum have asked over the years. To help guide new attendees and build advocate skill level, all first-time Advocacy Forum attendees are required to attend this session. New attendees will learn from outside experts how to conduct a successful meeting with elected officials and staff on Capitol Hill, as well as how to deliver a powerful message.

This session is for first-time attendees only. If you’ve previously attended the Advocacy Forum, you should participate in the Deep Dive sessions.

6:30-7:30 p.m.

Deep Dive Sessions
We invite you to take the opportunity to learn a little more about two issues of interest to anyone who has felt the impact of Alzheimer’s disease.

Note: These briefings are optional, and the information provided will not be needed to effectively advocate for our priorities on Capitol Hill and beyond. The sessions will be recorded and made available after the Forum.

Alzheimer’s Research Update
What’s the latest news from the research labs on preventing and treating Alzheimer's? What have we learned from recent clinical studies? Where exactly does the science on Alzheimer's stand and where is it heading? Hear from Dr. Maria Carrillo, the Association's vice president of medical and scientific relations, and from a leading researcher in the field.

Awareness Campaigns
Join us to look closely at the Alzheimer’s Association’s awareness campaigns and how we’re working to inspire further understanding of how Alzheimer's is impacting all of us and drive action to help us fuel our vision of a world without Alzheimer's.

7:30-9:30 p.m.

Young Advocates Training and Networking Program
Young advocates are more engaged now than ever before, and our numbers are growing. During this program, young advocates will hear from experts about best practices for advocacy through social media and the power one advocate can have in advancing our mission.

Attendees will also have an opportunity to network and discuss best practices for recruiting and engaging fellow young advocates in the fight against Alzheimer’s. Advocates ages 18 to 35 are invited to participate.

Tuesday, April 8

8:30-9:15 a.m.

Keynote Presentation
Alzheimer’s is deeply personal for us, but it’s not for many we’re advocating with. View our cause through a broader lense to understand how we can best position ourselves within discussions under way in Washington.

9:15-10:15 a.m.

General Session
On June 14, 2013, the U.S. Department of Health and Human Services (HHS) released the National Plan to Address Alzheimer’s Disease: 2013 Update. Learn what work is being done within agencies of the Executive branch to implement the National Alzheimer’s Plan.

10:45 a.m.-Noon

Federal Legislative Priorities
Breakout Sessions

Get ready to turn Capitol Hill purple! During this session, you'll receive an in-depth briefing on the Association's federal legislative initiatives. As an Alzheimer's advocate, we need your help in advancing the Association's priorities on the Hill. You'll learn what these legislative priorities are and why they’re important to our cause.

Noon-1:45 p.m.

Lunch and Program

2-3:15 p.m.

Advocacy 365
Breakout Sessions

Learn how to advance the Association's legislative priorities by delivering an effective message to members of Congress, their staffs and people in your community. You'll work with fellow attendees to practice the legislative “ask” and how you can leverage relationships with elected officials in both Washington and back at home.

3:30-4:30 p.m.

Breakout Sessions

You’ve learned about the Association’s federal priorities. You’ve mastered your skills as an Alzheimer’s advocate. Now it’s time to put it all together. This is your opportunity to caucus with your state's advocates, rehearse your legislative "ask" and receive your "leave behind" kits. Association staff will be on hand to answer last-minute questions.

6:30-7:30 p.m.


7:30-9:30 p.m.

National Alzheimer’s Dinner
Attend the National Alzheimer’s Dinner and raise awareness to benefit the care, support and research efforts of the Alzheimer's Association. The National Alzheimer’s Dinner honors public figures and their constituents for taking the fight against Alzheimer's to the next level. Our country's most influential and respected political, business and entertainment leaders will gather to celebrate advances — and to rally around this growing movement in our nation's capital.

If you are attending the Alzheimer’s Association Advocacy Forum, the National Dinner is included with your registration.

Wednesday, April 9

7–8 a.m.

Breakfast and Closing Program

8 a.m.–5 p.m.

Congressional Visits
It’s time for our most important advocacy day of the year! Buses will begin departing from the Renaissance Hotel at 8 a.m. for Capitol Hill. Shuttle service will run between the hotel and Capitol Hill until 5 p.m. Enjoy the hard but rewarding work of advancing our cause!

10 a.m.–5 p.m.

Hospitality Suites
Hospitality suites on Capitol Hill and at the Renaissance Hotel provide additional convenience as you conduct your meetings on Capitol Hill. Both locations will have facilities for you to complete your congressional visit forms and share details of your visits with policy staff and fellow advocates.

For more information: advocacy@alz.org


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Alzheimer's Association Advocacy Forum 2014


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