After my diagnosis, I was overwhelmed by fear that made me want to hide. But out of that fear grew determination. I wanted to learn everything I could about the disease and make awareness my cause.
Phil G., Living with Alzheimer's
Stigma is the use of negative labels to identify a person with a disability or illness. Stigma around Alzheimer's disease exists, in part, due to the lack of public awareness and understanding of the disease, preventing people from:
Stigma and lack of awareness also impacts Alzheimer's disease research. The government funds Alzheimer's research at lower rates than other diseases, even when the cost of caring for Alzheimer's disease is significantly higher.
The following tips are based on the advice and experience of current and former members of the Alzheimer's Association National Early-Stage Advisory Group, which consists of individuals in the early stage of the disease who help raise awareness about the disease.